Sunday, August 23, 2020

World of the Work Essay -- Literary Analysis, Song of Solomon

Toni Morrison’s tale Song of Solomon tells the record of an African American male's chase for his uniqueness through a revelation of his ancestor’s past. Morrison tells this legend through the character of Solomon, the extraordinary granddad of Milkman Dead. Through learning of the story of Solomon and his ability to take off, Milkman finds a solid feeling of fulfillment in his legacy and acknowledges he should cherish his locale and family. While the vast majority of the account happens from 1931-1963, there are irregular flashbacks from the late nineteenth century. Two unmistakable settings in Song of Solomon play a key however differentiating job in recognizing and understanding the character of its occupants and the significance of human connection all in all. While the town near Lake Superior is never given a title, the peruser envisions it is Detroit, Michigan. In the start of the novel, the storyteller centers around the Southside and the street the inhabitants call â€Å"Not Doctor Street†, an essentially dark territory (Morrison 4). This road name gives â€Å"Southside occupants an approach to keep their recollections a...

Friday, August 21, 2020

Three most important elements that contribute to success Free Essays

Three most Important components that add to accomplishment In business doing. It is said that, â€Å"nothing wandered, nothing gained† to demonstrate that somebody ought to work together on the off chance that the individual in question needs to be rich. Be that as it may, business isn't simple and being fruitful in business doing is a progressively troublesome thing. We will compose a custom article test on Three most significant components that add to progress or on the other hand any comparative subject just for you Request Now I myself believe that there are three most significant components that add to achievement in business doing. As a matter of first importance, One of the most significant factor that adds to achievement In business doing Is the business. Truth be told, the pioneers are who set up and work various segments of a business, for example, heading In big business, human oversight, picking objective markets and calling for speculation. In reality, so as to set up a business, presidents need to painstakingly consider what they will sell and who their clients are. Moreover, great managers will realize how to discover best representatives who likewise add to achievement of business and have adaptable and appropriate strategies to save employees’ steadfast for quite a while. Also, they themselves will coverer potential markets with different ways and create It the help of viable associates. Another hard obligation of bosses is calling for venture. It is a troublesome advancement that expects them to think their own ability and encounters to persuade financial specialists put stock in their items and potential creating later on. In this way, the pioneers who make tremendous and principle accomplishment of a venture. Another primary component adding to accomplishment in business doing is the administration support. So as to make great conditions for specialists, the overspent may offer particular strategy In charge. As needs be, there will be a time of 5-10 years when businesspeople appreciate charge exception or decrease. Besides, the administration may offer need to specialists by appointing land plots as business area with marsh utilize right. There will be more help in site leeway, as well. Specialists can have more points of interest in selling their items as they try not to discover showcase. The legislature will utilize sponsorship arrangement by which agents item are made sure about In contracts or upgraded by free protest. To wrap things up, it is creation innovation that influence enterprise’s business. This can be obviously demonstrated in the present society with high rivalry. Genuinely, the more are the customers’ prerequisites harsh the more does enterprise’s creation line should be improved better. For instance, one of the best Vietnamese items on the planet Is earthenware of Mini Long organization. From the outset, It was developed from create towns and nearly stoneware items were made by laborers who have great haziness, at that point this organization contributed a ton of present day innovative lines to make considerably more wonderful earthenware items. These days, they have been trading numerous items to a lot of various countries comprising of business sectors with high rules, for example, Europe, United Kingdom, joined State†¦ This show speaks to the accomplishment by utilizing current innovation in delivering progress. Taking everything into account, to prevail In business doing we have to have a variety of feel that are generally significant and it is components that add to achievement in business doing. Instructions to refer to Three most significant components that add to progress, Papers

Tuesday, July 7, 2020

Examining the Role of Communication in Public Administration - 2200 Words

Examining the Role of Communication in Public Administration (Essay Sample) Content: Examining the Role of Communication in Public AdministrationStudents NameInstitutional AffiliationExamining the Role of Communication in Public AdministrationCommunication plays a crucial role among and within groups of employees in both public and private organizations. It can facilitate the flow of information, policies, and resources. Given the significance of interaction within the organization, research is required for the exploration of the topic in the way that it relates to both fields of public and private administration. The primary function of any management organ is to oversee the adequate performance of all its entities. The managerial role of the control means a measure of the real performance and a mechanism of comparing it with the set standards taking corrective actions when needs arise. Management aims to ensure the achievement of the objectives of the enterprise is in line with planned and predetermined acts. Communication is a useful tool of socia l control. While the plan is communicated to the subordinates, the performance is gauged and transmitted to the leadership of the organization. Actions of correction are communicated and taken to help the management attain the desired goals. * A Brief Description of the IssueOne-way mode of communication in many organizations accrues from the belief that management entails ordering employees around to get things done in the right manner. Listening involves intellectual engagement and understanding of what employees needs in their workplace CITATION Muk17 \l 1033 (Mukherjia Aroraa, 2017). Moreover, managers must understand that staff members are essential for the smooth running of the organization. Appreciating all talents and skills of various employees increases their efficiency and effectiveness (Temby, Sandall, Cooksey, Hickey, 2016). Communication helps build interactions and relationships between personnel within the organization and in a community outside.Organizations can essentially be termed as results of communication that occurs between people. It signifies more than just transmission of messages in the space between the sender and the intended receiver. Communication is a vital part of human life as they are social beings CITATION Muk17 \l 1033 (Mukherjia Aroraa, 2017). Sometimes it becomes complex, for instance, when a manager needs to resolve a conflict between employees. Such situations call for more wisdom and discretion compared to ordinary circumstances CITATION Muk17 \l 1033 (Mukherjia Aroraa, 2017). They entail engaging in complex processes of negotiation of the rules created.Sometimes getting things done entails exchanging information and favors. Formal orders and messages are utilized for the reinforcement and codification of the decisions that have been reached through informal means (Temby et al., 2016). The function of communication within any organization is to assist in task accomplishment about specific responsibilities and r oles to sell products and services. It facilitates the adoption of changes in organizational and individual activities and creativity. Employees manage to work out tasks by maintaining the regulations and policies of the company together with the set-out procedures that support daily and continuous operations. Organizational communication helps in the development of relationships in which individual messages are directed towards the staff (Temby et al., 2016). Other aspects of morale, fulfillment, satisfaction, and attitude play essential roles in shaping the process. It is critical to the control of operations, planning, and coordination of all the affairs of a company. Communication entails the manner in which organizations present and organize their culture and work environment (Temby et al., 2016). * Importance of Communication for Public ManagersInformation is a crucial aspect for the proper running of the affairs of an organization. It encompasses communication about managemen t policies, change of schedules, adequate organization, satisfaction, and employees dissatisfaction CITATION Muk17 \l 1033 (Mukherjia Aroraa, 2017). Time is the most precious commodity for managers who spend most of their time assimilating and accumulating the necessary information they need to run a company. One of their essential roles is ensuring that data is well filtered and organized. Communication aids in functions like planning enabling the management to secure the information that makes it possible to make all the essential decisions. Colleagues who work in rival organizations can provide the company with the needed skills and knowledge about alternative means of running companies for the realization of the best outcomes (Mukherjia Aroraa, 2017). In the process of taking risks during the implementation of some programs, advice and additional information are necessary for increasing the chances of success. Additionally, public manages seldom have authority over all indiv idual aspects of projects (Temby et al., 2016). They require the assistance of personnel in budgeting processes and in the case to hire someone or transfer money.The quality of the decisions reached by the management depends on the level of communication. Furthermore, the plans and arrangements of the administration need to be relayed to the subordinates in real time. Practical strategies for communication assist in the implementation of policies and procedures of the management. They enable the smooth and efficient operation of any enterprise (Temby et al., 2016). Communication is the only tool that allows management to change and regulate employees actions towards the desired course. The goals of administration can seldom be attained unless there is a harmony of efforts and unity of purpose CITATION Muk17 \l 1033 (Mukherjia Aroraa, 2017). Communicating by exchanging information and ideas assists in creating integration of actions in finding a common purpose. It assists in facili tating coordination and binding people together.Literature ReviewFormal communication entails the downward type of communication incorporating the interaction between the management and the staff. Top-down communication involves all forms of communication subordinates require for instance procedures, job duties, expectations, and feedback. Upward communication is the opposite of downward communication and involves exchanges between subordinates and the management. Besides exploring challenges, the employees face in the company, upward communication tackles procedures, tasks, changes in policies and job-related problems CITATION Muk17 \l 1033 (Mukherjia Aroraa, 2017). Horizontal communication takes place when the managers or staff converse with other employees at their level in the same organization. Coordination of tasks and solving of problems takes place via horizontal communication.Exchanges through undesignated channels between the employees and the managers in the organizatio n make up informal communication. Discussions of social issues and matters of personal interest fall under informal communication. Individuals become comfortable working in an organization when they can share their personal views with other members of staff within their working environment CITATION Muk17 \l 1033 (Mukherjia Aroraa, 2017). In case informal communications are allowed to proceed without limits, it can affect the level of performance of the employees. Employees become distracted from their duties. Informal communication cannot be used in the place of formal communication.Communication may be geared towards a specific company or to a particular department within the company. Moreover, it may as well be directed outside the company or to another department outside the company. Internal communication entails company specific exchanges, for instance, internal reports, evaluation of performance, and job duties. People involved in such businesses include customers, the socie ty, holders of stocks and suppliers. External exchanges entail ordering of supplies, marketing to customers and shipping of the orders. Activities like public relations, marketing, and submission of annual reports are other means via which the company can communicate with the outside world.The interaction between staff and the outside world leads to the generation of emotion, the formation of first impressions and molding of experiences. People interacting with the organization carry experiences with them coloring various perceptions about the organization. The impact they have on the organization influences the kinds of stories they tell about the organization. When considering communication fundamentals within a company the more developed employees interpersonal communication skills are, the better their chances are at effective and efficient communication CITATION Muk17 \l 1033 (Mukherjia Aroraa, 2017). The better employees communicate, the better the experiences the organizati on can provide. In the same breath, organizations need strategic comprehension of the best ways to utilize communication to harness the best performance. Having a firm grip on what works and what does not works is essential because there are many models of past failed communication strategies from which an organization can learn.The connection of staff to databases and electronic equipment of communication storing information is a type of formal communication. Formal networks of communication offer links for the transfer and storage of information via the channels of the organization. Informal channels of communication are called grapevine. They carry casual, social, and personal messages through the organization. Vine represents an informal interpersonal network of communication that is never controlled by the organization. Rumor contains qualities of rapidness, sp...

Tuesday, May 19, 2020

Swot Analysis Target Marketing - 1194 Words

SWOT analysis of Target: Strengths: Target has a lot of services and product as well as red card which use for 5% save and free freight. Company’s website includes entire store and provide plenty of offers in every week. Many features like ability of verifying if product is in a particular location. For client refreshment providers inside target Coffee house. Though, online strike was a black section in Target’s history, still able to sustain clients even after data violation. They provide give 5% of benefit to local neighborhoods. Weakness: Target customer service- not as delightful as the presentation, low salary with high turnover rate can be a reason of it. Target receives a red dog as a reward instead of a monitory reward. Recent activities have shown little preparedness for prevention against cyber-attacks and fraud activity. In globally, only India has target stores. Opportunities: Target express in testing and collaboration with designing. Shops, artists, enable red credit cards with master credit cards chip and pin to secure payments. Target carry natural and organic brand, besides the company is developing in Canada. Threats: Target’s number one competitor is Wal-Mart, which also competition with general retail stores. Plans to prevent Cyber Attack: Defending organization’s and customers’ details from crime, lack of availability, or details loss is essential in maintaining your ability to provide essential alternatives to organization and customers. As part ofShow MoreRelatedMarketing Plan Soft Drink Company 1st Half1495 Words   |  6 PagesExecutive Summary The following plan is intended to provide a basic marketing communications plan for a fictitious company. The company in question operates in China and produces soft drinks, particularly adult soft drinks. The information in the plan has been sourced from various textbooks and online research including the National Bureau of Statistics China. It has been found that the company should target the market aged 18 to 44, married, living in urban China, and purchasing for personalRead MoreMarketing Communications Plan For A Fictitious Company1253 Words   |  6 PagesThe following plan is intended to provide a basic marketing communications plan for a fictitious company. The company in question operates in China and produces soft drinks, particularly adult soft drinks. The information in the plan has been sourced from various textbooks and online research including the National Bureau of Statistics China. It has been found that the company should target the market aged 18 to 44, married, living in urban China, and purchasing for personal use. In order to addressRead MoreSwot Analysis Of Marketing Planning Procedures1303 Words   |  6 Pages The SWOT Analysis and its Importance in Marketing Planning    Introduction   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In order to run a thriving business, you must be very knowledgeable about your customers, operation, competitors and the environment.  When it comes to market planning  many important factors must be taken into consideration. According to the business dictionary market planning is the procedure of examining one or more of prospective marketplacesRead MoreMarketing Plan827 Words   |  4 Pagesï » ¿Marketing Business Environment Marketing Planning: An Overview of Marketing 6 main questions to ask in order to create your marketing plan: 1. Where are we now? (Business Mission, Marketing audit, SWOT analysis) 2. How did we get here? (Business Mission, Marketing audit, SWOT analysis) 3. Where are we heading? (Marketing audit, SWOT Analysis) 4. Where would we like to be? (Marketing objectives) 5. How do we get there? (Core Strategy, Marketing mix decisions, Organization, ImplementationRead MoreSwot Redbull969 Words   |  4 PagesSWOT Strengths Industry leadership Throughout the world, Red bull is the leader in the energy drinks market with annual sales of billion dollars. According to the statistics, in year 2003 red bull achieved 80% brand share of the energy drinks in market. Since year 2000 (compare to 1990s), it has been a clear shakeout, and fewer new brands are launching new products to the market. Furthermore many products offered by leading drink manufacturers could not compete with Red bull in the market, suchRead MoreBusiness- How Key Elements of Marketting Achieve Success1105 Words   |  5 Pages2009). Marketing is a key element in the success of any business. The elements of marketing incorporate: situational analysis, market objectives, the target market and marketing strategies. Most marketing plans begin with an executive summary, providing a brief summary of the current issues affecting a business. It is crucial in identifying key features of a marketing plan. Following the executive summary a business finds out its current position in the market using a situational analysis. A situationalRead MoreRecommending a Marketing Mix for a Product or Service1604 Words   |  7 PagesTopic: Recommending a Marketing Mix for a Product or Service Executive Summary This report mainly talked about a product-Pepsi. In this report, the purpose was compared and contrasted which 4Ps is better to the Pepsi and wanted more people to buy it. The thesis was compare and contrasts the Pepsi with the competitor - Coca Cola. So the report needed find some information and interview some people. The key finding was that SWOT and 4Ps is very important to the product. And the key conclusion andRead MoreMarketing Plan Structure Acc to Jobber1628 Words   |  7 PagesMarketing Plan Contents Introduction: Using the Marketing Planning Framework 1. Terms of Reference 2. Executive Summary 3. Business Mission 4. External Marketing Audit Macroenvironment The Market Competition 5. Internal Marketing Audit Operating Results Strategic Issues Analysis Marketing Mix Effectiveness Marketing Structures and Systems 6. SWOT Analysis 7. Marketing Objectives Strategic Thrust Strategic Objectives 8. Core Strategy Read MoreIci Dulux Trade1625 Words   |  7 Pagesproducts like Duette, Somarta and Acryli Scumble Glaze so as to target the trade market in United Kingdom. TASK 1 Marketing Audit: â€Å"A marketing audit is a comprehensive, systematic independent and periodic examination of a company’s or business units marketing environment, objectives, strategies and activities, with a view to determine problem areas and opportunities and recommending a plan of action to improve the company’s marketing performance† Read MoreContents. Introduction2. Definition Of Marketing2. Marketing1662 Words   |  7 PagesContents Introduction 2 Definition of Marketing 2 Marketing Concept 2 Production Orientation 2 Sales Orientation 3 Market Orientation 3 Marketing Process 3 Market Analysis 4 Selecting Target market 5 Marketing Mix overview 6 Implementation and Control 7 Strategy Control 8 Difference between Business and consumer Markets (B2B vs. B2C) 9 B2B (business-to-business) marketing 9 B2C (business to consumer) marketing 9 Comparison between HM and Zara 11 How Marketing Mix helps in achieving organisations

Wednesday, May 6, 2020

The Lamp At Noon By Sinclair Ross - 1643 Words

Consequences of Isolation Socially isolated individuals fundamentally can not function in society as sufficiently as those with rich social lives, lacking the mental requirement of expression, all thoughts and feelings remaining internalized. A morbid study published in the American Journal of Epidemiology (Vol. 109, No. 2, pages 186-204) showed that socially isolated individuals were two to three times more likely to die during the nine year span the study took place over than those who had fellowship from peers. Ellen from the short story The Lamp at Noon is a perfect example of the effect referenced in this study; the weather acts symbolically to show her isolation from the rest of the world, the consequence being the loss of her own†¦show more content†¦Those that continued to work on their farms (Ellen and Paul) had a very hard time getting by, which led to immense mental and physical stress to try and keep things well. Mass famine and poverty broke out, and in general was a horrible time for ma ny in that time. This sets the basis for the short story, having the history of previous arguments being explained throughout the plot. Between the internal conflict of the decision whether or not to leave the farm, the external conflict of the weather ruining the farm, and the external conflict of the disagreement coming from Ellen and Paul’s opinions, a very difficult time was set for the two. The story begins with the lamp being lit, which acts as both a recurring motif and also a symbol for the futility of their attempts to make light of the situation, the lamp hardly doing anything to the â€Å"impenetrable fog† that surrounded them, even at noon. It parallels the couple’s feelings towards the farm, the lamp proving just as ineffective as they were, the lamp attempting to push light through the thick fog, and Paul attempting to grow crops on the landscape, described as a â€Å"desert† by Ellen. The conflict is a man vs. nature conflict, the protagonist being Ellen and Paul, the antagonist being the dust bowl. Both Ellen and Paul face isolation due to this conflict. Ellen’s parents run a shop in the city, and she desperately wants to work there instead, the uselessness of their attempts to work through the storm drivingShow MoreRelatedThe Lamp At Noon By Sinclair Ross1383 Words   |  6 Pagesa story. This is made evident by Sinclair Rossâ₠¬â„¢ ability to effectively utilize the literary devices at his disposal to develop a powerful, efficient short story in â€Å"The Lamp at Noon†. In the story, imagery, dialogue, and the omniscient point of view from which the story is perceived are formidable examples of how literary devices provide a significant role in shaping the plot, conflict and themes for the reader to experience. Sinclair Ross’ â€Å"The Lamp at Noon† effectively showcases the powerRead MoreThe Lamp At Noon By Sinclair Ross1326 Words   |  6 Pagesto be capable of many remarkable feats, there is one force that proves that man is relatively fragile. This force; though not living, is capable of rendering even man utterly weak and powerless. This force is nature. Throughout Sinclair Ross’ short story The Lamp at Noon, the historical context of the Great Depression helps to reinforce the story’s theme that nature is more powerful than man. This is evident through the fact that in the story and in real life; nature caused the Great Depression,Read MoreSymbolism : The Raven, By Edgar Allen Poe2339 Words   |  10 Pageswhich symbolizes loss and death. But very few authors use symbolism as effectively as Sinclair Ross did, in his famous short story â€Å"The Lamp at Noon.† Ross symbolizes objects, and personifies them in a way that they feel like actual cha racters to the reader. She explores symbolism through three key tokens that carry a great importance throughout the story, the atmosphere in which Ellen and Paul live, the lamp, and the wind. These three essential symbols are used to reflect the struggles of coupleRead MoreThe Lamp at Noon722 Words   |  3 PagesMiscommunication in The Lamp at Noon In literature, authors often present characters who come from different backgrounds and fail to communicate. In the short story The Lamp at Noon by Sinclair Ross, a series of events trigger post Paul and Ellen’s argument which leads to a family disaster. Paul and Ellen’s different way of life before their coupling gives them different points of views. This leads to their dispute and resulting in the terrible decision to be made which results in the deathRead MoreThe Lamp At Noon Short Story896 Words   |  4 Pages In his story â€Å"The Lamp at Noon†, Sinclair Ross writes about the great depression and how it effects a couple and their baby as they live through it. The purpose of the story is to display the importance of decisions and how choosing the right one can effect us heavily. Ross does a great job to convey his message by showing us the severe consequences of some decisions. Everyday each of us are faced with decisions that in time produce an outcome that will affect our futures. Paul is one ofRead MoreLogical Reasoning189930 Words   |  760 Pagesargument or an explanation is present. However, if an argument is present, 30 60 If Betsy Ross says, The new flag I designed has red and white stripes with thirteen stars, is she explaining the flag? No, she is just describing it. She is not explaining where the flag came from or what motivated her to make it. She isn’t talking about causes. Nor is she arguing about the flag. However, if Betsy Ross says something a little more elaborate, such as The new flag I designed has red and white

Case Study Analysis of Costco Architecture Evolution

Question: Describe about the Case Study Report for Architecture Evolution at Costco? Answer: Introduction This study focus on the company named as Costco who deals in the retail sector. It mainly targets the high level customers because they are not price conscious as they are ready to pay any amount to gain the best quality possible. Membership coupons are available to the customers who visit regularly and get the additional benefits while shopping of various goods and services (Mari, 2014). The segmented market that is focused by this company is the entire high customers who are generally working households, they do not possess much of time too. Online shopping is the best option for the individuals who are busy in their professional life. Overview of the company Costco Wholesale Corporation is a public company in the retail sector headquartered at United States. The main competitors of Costco Wholesale Corporation are Sams club and also BJs wholesale club. This company has 174000 employees and gets into various policies that help the customers to visit the store once again (Xing, 2013). The services that are rendered by this company are online shopping, Costco travel, connection with Costco, food service as well as business members with Costco. The company mission is to recognize its business activities globally and compete in the global market providing the customer base the products as per their needs and requirements. Primary and secondary target markets The primary target market can be noticed between the age group of 16-35 years. In this primary market, 40 % are studying in colleges so their buying pattern will be different from other age group. This group will be more interested in the purchase of commodities that has the current trends and fashion. So, the company focuses on this customer by providing them vast range of options so that they can select as per their requirements. The secondary target of Costco Wholesale Corporation ranges between the age group of 36 to 50 years that are aged in the sense they have become parents at this time. So this group not only is interested in quality but also they are price sensitive. These customers are mostly not brand loyal as because they gets attracted to any product which are best at low prices. College students can be easily targeted by Costco because they have an edge towards technology and to remain updated with the products and services. Advertisements and promotional activities conducted by Costco can make these college goers interested in the offerings and discounting pattern. With the increase in the E commerce business, anyone who has internet access go for online shopping as because wide range of products are available and it is time saver. We do not have to visit all the offline stores in order to get any product, rather with the help of payment mode; we can either pay by debit card or cash on delivery. By ordering online, the products will be brought to us in our hands without us doing any extra efforts. Costco provides online services to its customer base where they can check on prices and can easily compare with all the other alternatives available. The target customer of Costco is generally different from other discounters that mean small businesses and high income households. The steps in the target market are as follows: Figure: Shopping as per category Target group Costco mainly targets the high income customer because of the unique discount factor that is offered to its customer base. This company makes ways to target the college educated households that is different than any of the other business models. In any case, it has been noticed that low income group fails to shop at Costco because of expensive items present in the shop (Courtemanche Carden, 2014). The company analyzed that high end customers are willing to pay any amount of money looking at the quality as well as that matches up with their status. Basically, this people purchases items that is related to status symbol items (Barnes, 2013). It aims at satisfying the needs and requirements of the high class customers and provide them with positive environment on all the stuff that are required keeping in mind the changing trends and fashion. Several research have found that feedback mostly come from East and west cost of the investment bankers that directly means they are more likely consuming the products and services (Ross, 2015). More emphasis is given to the membership customers who spent a lot of money in getting the membership card that help Costco to know their needs as well as easy to follow up the customers as all the details will be mentioned for future reference (Bauner Wang, 2014). Market position Costcos share has shown an increase of 1.4 percent due to its special dividend policy given to its high customer base (Hutt, Speh, 2012). Another strategy that this company is launching so as to check on the market share, by keeping the price low so that the products can be affordable by all classes of people. The supermarket tries to keep variety of items related to households, fashion, footwear so that large range of customers can avail the services as per their requirements. Membership customers get additional benefits with Costco because they get discounted offers and variety of products that are start from hot dog to diamond rings. So, the customers can visit the store to avail the best of the services at affordable price (Lyon, 2014). The net income of Costco has increased to $547 million from the last year, a benefit on tax is provided in way of special cash dividend up to $1.10 that helped in overall growth of the business enterprise. As far as gasoline is concerned, Costco proves to be the best dealer as compared to its competitors because it offers at low at price. Customers have the facility to get discount coupons for their purchase in the value chain, later they can even redeem the coupons for future purpose that serves as an added advantage (Darroch, 2014). Figure: Market share of Costco and its competitors (Source: Hollensen, 2015). From the above pie chart, it is easier to understand that the market share is dominated by Wal-Mart; the next position is taken by Costco Wholesale Corporation whose share is 17.50%. In the recent past, Costco has increased in the customer base and has make ways to become one of the best in the retail industry. It aims at providing wide range of products so that customers can get all their requirements under one roof. The various membership coupons are beneficial for the customers to shop for their weekly requirements because deduction in the main amount can help them to save a lot of money. Conclusion At the end of the study, it is noticed that Costco mainly targets the high level customers for the sale of its products and services. These customers believe in quality of the products as well as the product that can match up with their status. After Wal-Mart, Costco is the leader in the market share in the supermarket as it provides a range of products to its customer base starting from a stationary to high expensive items like, gold, diamond, platinum, etc. Costco Wholesale Corporation should start targeting even low level customers so as to meet the demands of all class of people. Reference List Barnes, J. M. (2013).Case Study Report: Architecture Evolution at Costco. Tech. Rep. Bauner, C., Wang, E. (2014). Strategic Retailer Reactions to Wholesale Club Market Presence. Courtemanche, C., Carden, A. (2014). Competing with Costco and Sam's Club: warehouse club entry and grocery prices.Southern Economic Journal,80(3), 565-585. Darroch, J. (2014).Why Marketing to Women Doesn't Work: Using Market Segmentation to Understand Consumer Needs. Palgrave Macmillan. Hollensen, S. (2015).Marketing management: A relationship approach. Pearson Education. Hutt, M., Speh, T. (2012).Business marketing management: B2B. Cengage Learning. Lyon, S. (2014). Fair Trade Towns USA: growing the market within a diverse economy.Journal of Political Ecology,21, 145-160. Mari, A. (2014). THE INFLUENCE OF CONSUMER BEHAVIOR ON THE SEGMENTATION OF RETAIL SALES OF CONSUMER GOODS.Zbornik radova Ekonomskog fakulteta u Isto nom Sarajevu, (9), 71-82. Ross, D. F. (2015). Crafting Business and Supply Chain Strategies. InDistribution Planning and Control(pp. 83-140). Springer US. Xing, J. (2013). Market Research about customer segmentation.

Wednesday, April 22, 2020

Tinker V Des Moines free essay sample

Tinker v. Des Moines Independent School District Constitutional issue: â€Å"Is symbolic speech by public school students protected under the First Amendment? † Parties involved: John F. Tinker and Mary Beth Tinker, minors, by their father and next friend, Leonard Tinker and Christopher Eckhardt, minor, by his father and next friend, William Eckhardt v. The Des Moines Independent Community School District Legal background: The parents of the Tinker and Eckardt with the help of the ACLU filed suit in U.S. District Court. The Court upheld the decision of the Des Moines school board and a tie vote in the U. S. Court of Appeals for the 8th Circuit forcing the Tinkers and Eckhardts to appeal to the Supreme Court directly. Summary: John F. Tinker, his younger sister Mary Beth Tinker and their friend Christopher Eckhardt all word black armbands to their schools in protest of the Vietnam War. the principals of the school issued a policy banning the wearing of the armbands and threatening suspension. We will write a custom essay sample on Tinker V Des Moines or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page All 3 students decided to go against the policy and continue wearing their armbands leading to their suspensions. Controversy/Political consequence: The case revealed that Students do not lose their constitutional rights when they walk into a school building or partake in the education system. Although there were limitations to those rights. Ruling: The Justices ruled 7-2 against the school district. Majority: The majority opinion which was delivered by Justice Abe Fortas stated that schools would have to shows constitutionally valid reasons to limit or regulate speech in the classroom. And that the school was allowed to forbid actions that would directly interfere with education. They held that students do not shed their rights when they enter the classroom. Dissent: Justices Hugo Black and John M. Harlan II both felt that â€Å"symbolic† free speech was not protected by the constitution and felt that the 1st amendment did not allow for speeches and demonstrations to be held anywhere at any time and that the Tinker’s were in fact being disruptive. Opinion: I agree with the majority on this one, we as students do not lose our rights when we enter the school and we should be allowed to demonstrate within the school as per our first amendment right. The school system does not have the authority to dictate our rights. Legacy: Several Supreme Court cases have used the â€Å"Tinker test† to decide whether or not the first amendment has been used disruptively, including Bethel School District v. Fraser, and Frederick v. Morse.